Recession Resiliency Workshop

 DATE: Wednesday, April 29, 2020

TIME: 12:00PM - 1:30PM

LOCATION: Online

COST:
PNDC Member Discount Price: $45.00 
(PNDC members only -  limited to 12 attendees) 

Recessions are an inevitable force. And, while you can’t change the economic headwinds, you can change how your company responds to turbulent times.

In this talk, we’ll explore how to position your business for success through a downturn. You’ll learn proven strategies from past recessions, and discover the importance of focusing on three critical areas of your business:

• Your team and culture
• Current and potential customers
• Your business model and product innovation

Research shows that just 9% of companies flourish (financially and competitively) after a recession. While the journey is far from easy, there are time-tested strategies that can dramatically increase your odds of success. Now is the time to dig in!

About Our Speaker:

Shawn Busse is the founder and CEO of Kinesis, a Portland-based strategy and marketing firm specializing in B2B, aerospace, precision machining, and manufacturing.

 An accomplished speaker and author, Shawn helps business owners reinvent their companies through Marketing from the Inside Out – a core business philosophy that starts with a focus on mission, vision, and values. Shawn's driving purpose stems from a belief that small businesses have a wealth of untapped potential – potential to create meaningful work, build strong communities, and make the world a better place. 

Kinesis has been one of Oregon’s 100 fastest-growing private companies for five straight years – earning the prestigious Lighthouse Award in 2016. The company was also honored at the Portland Business Journal’s Small Business Innovation Awards, and named one of America’s Best Entrepreneurial Companies by Entrepreneur Magazine. A proud certified B Corporation, Kinesis has achieved record-setting employee retention levels while being recognized as the “Best in the World” for employee welfare and governance.